In this blog post, we’ll share specific tips on crafting a cover letter that captures the attention of HR managers when applying for management planning roles.
Reasons for Applying and Future Aspirations
“Good Products, Good People”
My interest in LG Household & Health Care actually began with a very small incident. At the time, I went to the supermarket with my younger sister to buy Chuseok gifts for my mother and father. For my father, who was trying to quit smoking, I prepared nicotine gum and herbal supplements. For my mother, whose skin seemed to be getting very dry lately, I planned to buy gentle cosmetics. However, the store I entered was empty. After waiting briefly, just as we were about to leave, a woman suddenly came running out and gave us a detailed explanation of the products. It turned out she was the branch manager promoting LG Household & Health Care.
At that moment, I was deeply impressed by her down-to-earth and bright demeanor. Although it was a store handling products from another company, I was moved by how she personally consulted and helped customers about the products. This naturally sparked my interest in LG Household & Health Care. Later, drawn to the naturalistic values the company pursues, my desire to join LG Household & Health Care grew even stronger.
My reason for joining LG Household & Health Care is clear and simple: it’s because of the ‘good products’ and the ‘good people’. Truthfully, what everyone values most when choosing a product is its quality and the positive interactions with people during the purchasing process. If I join, I will do my utmost to fulfill both of these aspects. Working for a company that provides excellent products, I will take pride in them and strive to continuously improve them. I will also enjoy working with good people and foster an atmosphere of mutual support.
Furthermore, if I join LG Household & Health Care, I won’t just work in an office. I will actively get out in the field and dedicate myself to checking competitors’ products. While being male might be a disadvantage, I will overcome it by studying harder and working more diligently. By personally visiting stores to inspect products and witness consumer reactions firsthand, I will go beyond the limitations of reports alone to accurately grasp LG Household & Health Care’s current position. Through this process, I will systematically identify what products people love and what needs improvement, continuously provide feedback, and become an employee who drives progress.
Moving forward at LG Household & Health Care, I will strive tirelessly for ‘good products’ and ‘good people,’ maximizing my capabilities to contribute to the company. I look forward to working with you.
Background and Areas of Interest
I am the eldest son raised by a warm mother and a proactive father. Though not very talkative, my mother always cared for those around her and loved sharing delicious food with people. Her thoughtful and warm nature taught me neatness and thoroughness, instilling in me the habit of paying attention to small details in daily life. My father, on the other hand, valued meeting people as befits a businessman and led his business through a wide network of connections. Father also possessed an exceptional sense of humor; classmates often remarked that meeting him would make them laugh at least three times on the street. Thanks to him, I naturally learned to build harmonious relationships with others and developed a confident demeanor in social settings. Growing up under their influence, I always strived to meet expectations, and as a result, I live my life with diligence.
My interest in health and beauty stemmed from experiencing health issues myself. In third grade, I suddenly developed thyroid problems that weakened my immune system, making me extremely sensitive to my health. I remember being in such poor condition back then that I had to be careful even about ant bites or sunlight. That experience made me deeply realize the importance of health. After that, I started seeking out various information and practicing self-care to maintain my health.
My interest in beauty also developed naturally. This was because I developed atopic dermatitis as a side effect of the medication I took at the time. To treat the atopic dermatitis, I constantly pondered and researched what foods were beneficial and what ingredients helped the skin, which also led me to build knowledge about food nutrition. Through this process, I gained deeper beauty and health knowledge than most people, which sparked my interest in the beauty field. Unlike other men, I actively engaged with beauty topics and frequently exchanged information with female friends, learning diverse beauty tips and trends.
Ultimately, health and beauty transcended being mere hobbies; they became essential parts of my life, leading me to aspire to build a professional career in this field. The appreciation for health and deep interest in beauty gained through my childhood experiences shaped the direction of my life. I want to continue growing by accumulating more knowledge and experience in this field.
My Strengths
The greatest strength in my personality is ‘calmness’. Among friends, I often hear this said jokingly: ” ‘Even if water spills, she won’t panic and run around looking for tissues like other people. She’ll just think, ‘Oh, water spilled,’ and calmly clean it up.'” That’s probably exactly who I am. No matter how alarming the situation, calmly solving problems is core to my character. I believe panicking never leads to anything good in this world, so I always calmly analyze the situation and methodically find solutions.
During my university days, when conflicts arose between seniors and juniors, I acted as a catalyst to resolve them. When professors clashed over opinions, I stepped in as a mediator. Thanks to this, professors called me the ‘magic key’ and even scheduled office assignments around me, placing me centrally. Whenever I calmly assessed the situation and proposed a solution, the conflict naturally dissolved.
This aspect of my character shone even brighter in difficult situations. In the military, I learned to endure even more strongly. Through experiences of enduring, prioritizing the whole over personal safety even in tense, critical moments, I cultivated an inner strength that allows me to respond calmly in any situation. I believe this is my strength and the foundation that enables me to solve any problem.
The ability to remain composed no matter what situation arises and tackle problems one by one is a great asset to me. The world constantly presents unexpected challenges and conflicts, but I am confident I can navigate every moment calmly and wisely.
The Best Experience, The Worst Experience
“My best experience and worst experience was when I dropped out of high school.”
This experience was both the best and the worst. The reason is simple: I dropped out of high school. At the time, our family’s financial situation deteriorated rapidly, making it impossible for me to continue my studies. My father felt deeply sorry for me, but I felt a sense of responsibility to contribute even a little, as our home was on the verge of being lost. As the eldest son, I believed protecting our home was my most important duty. So I dropped out of high school and started working.
For the next two years, I couldn’t continue my studies. I lived working 18 hours a day in a factory. Words cannot express how difficult that time was. I lived in constant fear that we might lose our home, and anxiety about the future weighed heavily on my heart. Yet that time taught me a great deal. Though those days were hard, enduring them built my resilience. Living with fear, I learned how to overcome it. Moreover, that experience gave me a profound realization: how precious the things I have now truly are.
After that, I passed the exams to earn my high school diploma and was able to enter university. Although the time I dropped out of high school remains the most difficult period of my life, I realized that it was precisely that experience that shaped me into who I am today. Looking back now, I understand that the hardship I endured then was the greatest gift of my life.
Dropping out of high school taught me two crucial lessons. First, it taught me the strength to persevere through any difficult situation without giving up, to take control of my own life. Second, I realized that the reason I could move forward without losing hope, even while enduring that hardship, was because I never lost sight of my dreams.
This experience has given me greater courage and perseverance to face every difficulty I’ve encountered since then, making me stronger.
Values
“I believe clean and beautiful things are what humans should enjoy.”
I believe clean and beautiful things are a fundamental right every human should enjoy. Every person deserves respect and consideration, because we are all someone’s mother or father, and someone else’s son or daughter. Within these relationships, I believe each individual possesses the right to be respected and treated with dignity.
I believe LG Household & Health Care is the company that embodies these values. LG Household & Health Care is a company that provides products of the highest quality in the most reasonable way. I am also convinced it is a company that gives hope to many people and makes their lives richer and more beautiful. That is why I want to work for your company. I want to participate in the work of delivering good products and beauty, and convey greater value to people.
